Who would have thought! Time for 100 month incentives!
US car sales just had their worst quarter since the Great Recession
Major automakers reported a more than 30% drop in US sales in the second quarter, the biggest plunge in sales since the Great Recession and the auto bankruptcies of 2009.
www.cnn.com
New York (CNN Business)Major automakers reported a more than 30% drop in US sales in the second quarter, the biggest plunge in sales since the Great Recession and the auto bankruptcies of 2009.
Several of the top automakers reported quarterly sales Wednesday, and the weeks of pandemic-forced dealership closures hit them hard.
Sales were also hurt by record job losses limiting spending money, as well as mass work-from-home policies that temporarily put commutes on hold. Further, the closing of auto plants for much of the quarter limited the supply of new vehicles at the dealerships that were open, with popular vehicle models particularly hard to find.
General Motors, the largest US automaker, saw a 34% sales drop. Last week GM announced it will cut 700 jobs at a Tennessee plant later this summer because of the drop in demand for the SUVs built there. Still, GM (GM) said sales fell most sharply in April and showed signs of recovery in May and June.
"GM entered the quarter with very lean inventories and our dealers did a great job meeting customer demand, especially for pickups," said Kurt McNeil, GM's vice president of sales. "Now, we are refilling the pipeline by quickly and safely returning production to pre-pandemic levels."
Fiat Chrysler (FCAU) reported a 39% decline in revenue, pointing to the drop in rental fleet sales. Rental car companies typically buy about 10% or more of US car sales in the course of a normal year.
But with the huge slowdown in travel, car rental companies have virtually halted their purchases. Meanwhile, Hertz (HTZ) filed for bankruptcy. And all the car rental companies are selling cars from their existing fleets, creating more competition for.
Toyota (TM) also reported a 35% drop in second quarter US sales, although it saw an improvement as the quarter progressed. June sales were off 22%, the company said.
Despite the signs of improvement later in the quarter, it's unlikely there will be a rapid increase in sales throughout the summer, said Jonathan Smoke, chief economist for Cox Automotive. Cox is forecasting a 35% drop in total US sales for the second quarter once all the automakers report and the data are in.