When it comes down to it, both motors have their strengths. The LS motors are great at making power with a compact overall size with low internal rotating mass. It is tried and true reliability with a great aftermarket support. The Coyote is the new kid on the block, it makes great power, and from what has been done thus far it looks like there is a ton of power left to be taken out. The size of the motor itself is a little disproportionate to what it actually displaces, but that is one of the drawbacks of a DOHC design. However, it is fairly cheap to get into, and the aftermarket is really building.