The Escape is already here and doing fine. The difference is really just a few stamps and molds in the grand scheme. The amount of monetary resources it took to create the Maverick are about equal to what the CEO snorts off their desk for lunch.Because Fords Stock is already pretty much junk if its not EV its a waste of resources.
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it would be different if they wanted to come up with some completely new and risky platform with new tech. This isn't it. Even though this Maverick stuff is going on in the foreground, they are already are "all-in" on EV stuff at their experimental and new product engineering sites. Ask me how I know.
People love to say "the future is now" but after visiting a lot of these engineering facilities and working for one, I can honestly say that the future is at least 10 years old. Until that "ground breaking technology" finally hits the road, you need to stay relevant in cheaper ways. Every automaker does it.