Geek Squad Will Power on Your e-Reader for Only $29.99
by Terrence O'Brien — Aug 5th 2010 at 9:10AM
Let's ignore Best Buy's murfing and endless violations of privacy for the moment, and focus on the "deals" it brazenly offers without resorting to tricks or scams (sort of). First, it was $130 to set up a PS3, a task that even our parents could handle. Then, the company generously gave away free copies of Tweetdeck, which is already free. And recently, an eagle-eyed shopper noticed that Best Buy's "hot deals" were actually priced higher than the manufacturers' suggested retail prices. After all that, the boys in blue (and yellow) had the audacity to ask you to let them install 'Red Dead Redemption' for you.
The latest blatant rip off was caught by a Consumerist reader as he walked through the aisles of his local outlet to find an offer to "set up" your e-book reader for a paltry $29.99. What exactly does this package get you? Well, the Squad will turn it on, install any firmware updates (read: press "OK" a few times), and confirm that the e-reader does, in fact, work. We almost admire the Geek Squad's gall to even offer such services, but the amount of intellectual dishonesty it takes to actually charge for such a thing just doesn't sit well with us. We'll continue to take our gadget dollars elsewhere. [From: Consumerist]
http://www.switched.com/2010/08/05/geek-squad-will-power-on-your-e-reader-for-only-29-99/