đź“° Auto News G8 to be rebadged as Chevrolet Caprice

Primalzer

TCG Elite Member
Sep 14, 2006
25,259
61
General Motors' newly-appointed Vice Chairman, Bob Lutz, has penned a post on GM's Fast Lane blog that can be boiled down to two words: My bad.

A flurry of reports spurred on by Lutz' comments that GM was considering adapting the Pontiac G8 into a reborn, rear-wheel drive Chevrolet Caprice have been downplayed by a number of the General's generals, including CEO Fritz Henderson. In Lutz' post, he put the final nail in the G8-cum-Caprice's coffin saying:

"The G8 will not be a Caprice after all. I'd mentioned it, and said we were studying it, giving it a serious look, because a car like the G8 was just too good to waste.

"That's all still true. But I have to say that, with my new "marketing" hat on, upon further review and careful study, we simply cannot make a business case for such a program. Not in today's market, in this economy, and with fuel regulations what they are and will be."

Lutz is quick to point out that the decision to kill the G8 will have no effect on GM's future rear-drive vehicles, and he went on to say, "... we have a tremendous RWD team in Australia that gave us the beloved G8, a team that we will tap into at some point again in the future for its expertise and sheet metal. Just not right now."

So... nothing to see here people. Move along...

This happened barely a week after he came out with saying that it would be a Caprice. It was a roller coaster of emotions.
 
Old Thread: Hello . There have been no replies in this thread for 90 days.
Content in this thread may no longer be relevant. Consider starting a new thread to get fresh replies.

Thread Info