📰 Auto News Ford Q2 Earnings Drop 35% Amid Massive EV Losses

Eugene Stoner

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Ford Motor (F) announced worse-than-expected second-quarter earnings on Wednesday. Revenue met expectations. The auto giant continues to predict a full-year loss of around $5 billion for its electrical vehicle business amid continued pricing pressure and investments in next-generation EVs. Shares of Ford sank early Thursday.

Ford reported that Q2 EPS came in at 47 cents, down 35% compared to a year ago. Meanwhile, quarterly revenue increased 6% to $47.8 billion. Ahead of earnings, analyst consensus had Ford earnings of 68 cents per share and sales totaling $47.79 billion, according to FactSet.

The company also announced its 2024 adjusted EBIT view of $10 billion-$12 billion is unchanged while raising its adjusted free cash flow outlook by $1 billion to between $7.5 billion and $8.5 billion.

Meanwhile Ford also continues to anticipate a full-year loss of $5 billion-$5.5 billion for its EV segment.

Ford stock plunged 15.8% to 11.51 during market action on Thursday, after declining 1.2% to 13.67 on Wednesday. Before the Q2 earnings release, Ford stock traded just below a 13.95 buy point from a cup-with-handle base. Shares broke out on July 12, then hit a 52-week high of 14.85 intraday on July 18 before pulling back.

Ford's second-quarter earnings results come after General Motors (GM) reported better-than-expected earnings and sales early Tuesday amid robust truck sales and record EV sales.

GM also increased its full-year outlook, expecting 2024 adjusted EPS of $9.50-$10 and adjusted EBITS of $13 billion-$15 billion, up from $9-$10 and $12.5 billion-$14.5 billion, respectively. Analysts had forecast 2024 EPS of $9.45.

Tesla (TSLA) also reported mixed Q2 earnings and revenue on Tuesday, with quarterly EPS sinking more than 40%.
 

FirstWorldProblems

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Yaj Yak

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They need to figure out how to make a decent small car. I see a lot of newer Civics, Sentras, and Corollas on the road. Seems like there is still plenty of demand for cheap and fuel efficient commuter cars.


i had that thought when i drove to indiana on tuesday. loooootttttts of commuter cars
 

FirstWorldProblems

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They need to figure out how to make a decent small car. I see a lot of newer Civics, Sentras, and Corollas on the road. Seems like there is still plenty of demand for cheap and fuel efficient commuter cars.
They fail big and fail often tbh

2018 ford: *nobody wants cars anymore*
2020 ford: *everyone wants EV's*

177,000 employees yet you don't have any idea what people want to buy? Forreals?
 

Eugene Stoner

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I mean 2018 was peak Trump with sub-$2 fuel so of course no one wanted cars, they all wanted full size trucks and SUVs.

2020 everyone was scared of killing grandmas along with skyrocketing fuel costs so EVs took off. Now that the COVID malaise has subsided, people realize "oh yeah, EVs are a niche product and good for some things and bad for many others, BACK TO ICE." Except idiot CEOs like Farley went balls deep on the EV/environmental craze and the whole company is now suffering for his idiotic decisions.

Can't keep Super Duties on the lot, let's make as little as possible and make them $100k trucks.
Can't sell Mach Es/Lightnings, WE NEED TO GIVE EACH DEALER 10 EACH EVEN THOUGH THEY HAVE 5 ALREADY
 

Eugene Stoner

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Oh and all the millions of dollars PER DEALER that Ford threw at them to completely renovate their showrooms with the stipulation of taking X amount of EVs thinking they'd sell.

Sales guy at Portage Ford I talk to often said they got almost $2 million and renovated their showroom. They HAD 5 Mach Es and 2 Lightnings. They dealer transferred them off their books to another dealer because no one wanted them after a full year of sitting on the lot.
 

FirstWorldProblems

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I mean 2018 was peak Trump with sub-$2 fuel so of course no one wanted cars, they all wanted full size trucks and SUVs.

2020 everyone was scared of killing grandmas along with skyrocketing fuel costs so EVs took off. Now that the COVID malaise has subsided, people realize "oh yeah, EVs are a niche product and good for some things and bad for many others, BACK TO ICE." Except idiot CEOs like Farley went balls deep on the EV/environmental craze and the whole company is now suffering for his idiotic decisions.

Can't keep Super Duties on the lot, let's make as little as possible and make them $100k trucks.
Can't sell Mach Es/Lightnings, WE NEED TO GIVE EACH DEALER 10 EACH EVEN THOUGH THEY HAVE 5 ALREADY
That's why you employ a shitload of people that are smart enough to analyze trends and predict where demand is going. You can't make multi-year multi-billion dollar decisions based on the here and now. The former CEO of Toyota (ironically also named Toyoda) got it all 100% right, didn't stop them from canning him due to being resistant to the EV push
 

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