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“The way this Bud Light crisis came about a month ago, management’s response to it and the loss of unprecedented volume and brand relevance raises many questions.”
Yep, saw it. Fucking stupid.What a doosh canoe...
So I saw a new Bud Light commercial last night. And I thought... How the hell does this address the backlash and actually sell the beer again...
It's a woman at a bar. She orders several tall boys of Bud Light. Like 6, 7, 8... I didn't stop and count, but it was several. To get them from the bar to the table with her peeps, she pushes all the glasses together and group-grabs them and starts carrying them (which would mean she needs bigger hands, which is she really a he???), anyway, as she's walking back to her table, she passes a guy with a tray which has 4 glasses of Bud-Light on it, in effect more or less proving how great she is for her improvisational skills (and more or less emasculating him perhaps??), then past a big black bouncer, and finally back to the table...
How did this sell me on Bud Light? Maybe the take-away is that they're cater to women too?? Not sure.
They're hurting from this, but not too badly from the perspective of stock price. They're at 61.54 right now, peaked at 66.57, and in the last year they were at 44.90.
I think they'll spring back, it's just a matter of when the damage hits and how long it will last. If they were at 44.90 whereas they were at 66.57 before I'd be buying in. A loss of less than 10% Fuck that, not even worth it yet.
Maybe I'll check back on this during their next quarterly earnings call.
Sell Yo Stock in Anheuser-Busch.
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I think that's an older commercial. I'm pretty sure I saw it awhile back.What a doosh canoe...
So I saw a new Bud Light commercial last night. And I thought... How the hell does this address the backlash and actually sell the beer again...
It's a woman at a bar. She orders several tall boys of Bud Light. Like 6, 7, 8... I didn't stop and count, but it was several. To get them from the bar to the table with her peeps, she pushes all the glasses together and group-grabs them and starts carrying them (which would mean she needs bigger hands, which is she really a he???), anyway, as she's walking back to her table, she passes a guy with a tray which has 4 glasses of Bud-Light on it, in effect more or less proving how great she is for her improvisational skills (and more or less emasculating him perhaps??), then past a big black bouncer, and finally back to the table...
How did this sell me on Bud Light? Maybe the take-away is that they're cater to women too?? Not sure.
yeah, got straight harpooned and found waldoIt really seems like a terrible idea to take a stab at a stand up comedian.
Miller's new campaign gonna be like this