Need further proof that the pony car wars are once again raging through the Detroit 3 automakers? Look no further than Ford's official press release pasted after the break. Ford is quick to point out that its 2010 Mustang holds a distinct pricing advantage over its rivals, the 2010 Chevrolet Camaro and the recently-revived Dodge Challenger. On the low end, a base V6-powered Ford Mustang will run you $20,995, a figure that undercuts the Camaro LS at $22,995 and the Challenger SE at $22,545. For a little more comparison, the Hyundai Genesis Coupe will start around $22K and the R-Spec will be available mid-2010 with a base price of $23,750.
Moving on up the performance ladder, the latest Mustang GT will run $27,995. Again, the 'Stang costs less than the Camaro SS at $30,995 and the Challenger R/T at $30,545. The Blue Oval also carries a big advantage over its rivals in that it offers a droptop option on the Mustang, which will cost its sun-loving purchasers an extra $5K over a standard hardtop. For those looking to let just a little sun in, there's a glass roof option for both the V6 and GT models that will carry a $1,995 surcharge.
The ultimate in factory Mustang performance can be had for $46,325, which will net buyers a brand new 540-horsepower Shelby GT500 Coupe.