great marketing dealio for porsche...

Yaj Yak

Gladys
TCG Premium
May 24, 2007
122,223
87,871
Niche score of 2,363
http://www.porschedealer.com/firstmile12/

Your first mile behind the wheel of a Porsche. For some, it's a life-changing event.
It begins with a driver's seat that feels like it's been crafted just for you. The view down the sharply sloping hood connects you to the road in a way you've never felt before. With a turn of the iconic left hand ignition, the tachometer jumps to life and with it an exhaust note echoing the most storied heritage in automotive racing history.
Whether you're about to experience your very first mile in a Porsche or your first mile in our most recent iterations -- driving will never feel the same again.
Easily the most rewarding part of our job is helping drivers savor this exhilarating experience. And right now, we'd like to extend that opportunity to you.
When you're ready for your First Mile, choose the model, enter your contact information and choose a date and location. We'll contact you to confirm your test drive experience. In the meantime, start preparing yourself to get behind the wheel of a car that will change your outlook on everything.
 
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