📰 Auto News Preorder Now: Subaru only sending 6,000 BRZ Coupes to U.S. in 2013

[Mook]

If you have your heart set on picking up a new Subaru BRZ, you better get moving. Car and Driver reports the automaker is only shipping 6,000 of the coupes to the U.S. for the 2013 model year. The news reportedly surfaced via a Subaru dealer. While the automaker hasn't officially announced exactly how many 2013 BRZ Coupe models will be allocated for American buyers, it has said the vehicle will arrive in "extremely limited quantities" in the past.

The news dovetails with earlier reports, which indicated the company would need to sell somewhere between 5,000 and 7,000 units at $25,000 a piece to break even, though at the time, no one mentioned Subaru wouldn't bump up production if there was demand.

We've reached out to the automaker for comment and will keep you posted on any forthcoming information. In the mean time, we'll leave you to pour over your finances to figure out how to bring one of these fine-handling machines home before there are none left. Word has it Subaru is already accepting pre-orders.

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[Yaj Yak]

First thing I thought here was... uhm is that a lot? or not a lot?

 

[Bob Kazamakis]

They're a pretty small company but 6k isn't that many I'd say.

I wonder how many scion will roll out

 

[EmersonHart13]

60k

 

[Yaj Yak]

i thought it was a lot...

 

[Bob Kazamakis]

i thought it was a lot...

That's 125 per state (not including Hawaii and Alaska) and there's probably a number of dealers in most states.

 

[Yaj Yak]

yeah so a lot imo... wyoming and idaho probably aren't going to be having too many rwd turning coupes.

 

[Bob Kazamakis]

No but Cali is going to eat those fuckers up.

They'll all sell out but then they'll probably blow up or have some major recall or something. It'll be funny I'm sure.

 

[greasy]

Looks like a cheaply made Porsche kit car.

DO NOT WANT

 

[Angus]

"Oh you need parts for your BRZ? It'll take 4 months to get them in..."

 

[Yaj Yak]

^^^^thats how it is already for subaru

 

[Bob Kazamakis]

Because race cars

 

[Donnie]

No boost yet, no care.

 

[ef_vtak]

6k is a small amount, but not super rare for a a single model year.

That is kind of a shame if they only plan on making a limited run with it, this car is sweet.

 

[Spicy McHaggiz]

Not a lot. But word around the nut swinger forum is Subaru is going to pull out after a few years since Scion/Toyota want to claim they did all the work. And speaking of which, said huggers of nuts went crazy when an SOA rep brought one to a local dealer this weekend. Cool car for what it is, but meh.

 

[slowchevy]

yeah so a lot imo... wyoming and idaho probably aren't going to be having too many rwd turning coupes.

you'd be surprised

 

[Sprayin]

Why is there hype around that car? I dont get it. They are probably only sending 6k, because thats all thatll sell.

 

[Yaj Yak]

you'd be surprised

oh would I?

 

[Spicy McHaggiz]

Why is there hype around that car? I dont get it. They are probably only sending 6k, because thats all thatll sell.

200 hp from a 2L and RWD coupe is the hype.

 

[Euro]

How much does the thing weigh?

 

[Spicy McHaggiz]

Google says just under 2800

 

[Prevent]

I bet majority of them will break down before 50,000 mi

 

[Sprayin]

200 hp from a 2L and RWD coupe is the hype.

and?

 

[Mook]

hmm, maybe we'll be getting more.

It looks as though Subaru will be producing considerably more BRZ, Toyota GT 86 and Scion FR-S units than previously thought. According to FT86club.com, Yasayuki Yoshinaga, president of Fuji Heavy Industries, has announced that his company will produce 100,000 units per year at the Subaru plant in Ota City, Japan. (That figure accounts for every iteration of the sports coupe.)

So far, Toyota has seen around 7,000 orders for the GT 86, while Subaru fans have raised hands for 2,500 units. Those numbers are seven and 5.6 times more than each company's monthly sales goals, respectively.

Last we heard, Subaru was only planning to sell 6,000 BRZ units in the States in the first year. With the new production figures, it remains to be seen if the company plans to alter that figure to satiate the apparent demand. While some of the pre-order buzz will certainly die down after the vehicle has been around for a few months, we'd like to hope that sales will remain strong.

 

[Bob Kazamakis]

Wait they're making a toyota version too? I thought it was the scion one only.