2015 Chevrolet Colorado [w/video] First Drive - Autoblog
Starting at just under $21,000, and arriving pretty well zooted for under $25k, the Colorado isn't a price leader, but it does feel like an awful lot of truck for the money. The Frontier is still the budget special with a base price around $18,000, and the Taco just a pinch cheaper at $20,765, but you can clearly see (and hear, and feel) that Chevy has spent your money well in both engineering and finishing school. In case you're curious, today's fullsize pickups start at about $6,000 more and comparably equipped models can total roughly $10,000 more.
GM doesn't just think it's got the new best product in the segment, it is sure that it has leapfrogged the existing competition by a pretty significant margin. I'm not usually one to swallow that kind of rhetoric without contest, but the truth is that even five minutes of comparison driving should convince just about anyone.
Beyond that – a decade-old competitive set is hardly noble, even if it's the reality – the Colorado is a fine product on its own merits. I think that the CUV-competition angle is valid, though it'll take a lifestyle choice as well as a practical one to convince a RAV4 or CR-V shopper to give the Colorado a look. Similarly, there are likely to be plenty of fullsize truck buyers that would prefer a larger, decontented F-150 or Ram (or Silverado) to a slightly less butch midsize pickup. This is America, after all.
Still, while the Colorado may not do everything, it's a very capable, attractive and useful thing. Perhaps the Swiss Army will place an order?
Starting at just under $21,000, and arriving pretty well zooted for under $25k, the Colorado isn't a price leader, but it does feel like an awful lot of truck for the money. The Frontier is still the budget special with a base price around $18,000, and the Taco just a pinch cheaper at $20,765, but you can clearly see (and hear, and feel) that Chevy has spent your money well in both engineering and finishing school. In case you're curious, today's fullsize pickups start at about $6,000 more and comparably equipped models can total roughly $10,000 more.
GM doesn't just think it's got the new best product in the segment, it is sure that it has leapfrogged the existing competition by a pretty significant margin. I'm not usually one to swallow that kind of rhetoric without contest, but the truth is that even five minutes of comparison driving should convince just about anyone.
Beyond that – a decade-old competitive set is hardly noble, even if it's the reality – the Colorado is a fine product on its own merits. I think that the CUV-competition angle is valid, though it'll take a lifestyle choice as well as a practical one to convince a RAV4 or CR-V shopper to give the Colorado a look. Similarly, there are likely to be plenty of fullsize truck buyers that would prefer a larger, decontented F-150 or Ram (or Silverado) to a slightly less butch midsize pickup. This is America, after all.
Still, while the Colorado may not do everything, it's a very capable, attractive and useful thing. Perhaps the Swiss Army will place an order?
