Jimmy Fallon asks about a Truck - Ford, Ram, & Chevy Respond

[Angus]

Yahoo!

Jimmy Fallon's first weeks as the new host of NBC's "The Tonight Show" has been warmly received. So when Fallon opened his show Wednesday night with a comment about wanting to buy a truck, Detroit's truck marketers fell over themselves like teen-agers hearing Kate Upton wants an invitation to prom.

The first night, Fallon admitted he knew nothing about trucks and wasn't looking for "payola," just that he was thinking of buying a pickup that he could haul his child in. (His appeal for advice to The Roots revealed only a Mini Cooper owner.) That was enough for Detroit to tag Fallon in his medium of choice, Twitter.

FORD TRUCKS: "@jimmyfallon We think you should get a 2015 F-150 King Ranch edition http://cot.ag/MPiq3x"

Ford struck first, pitching the 2015 F-150 King Ranch, a truck that won't even be built for several months. Chevy also tried its hand:

CHEVROLET: "Hey @jimmyfallon! Looking for a truck, huh? The #Silverado would look nice in the #FallonTonight family's driveway. DM us & we'll help!"

These softballs looked pretty lame compared to the pitch by Ram, which parked a new Ram 1500 near 30 Rockefeller Center with a personalized invitation for a test drive:

RAM TRUCKS: "We’re waiting just outside of 30 Rock. Let’s take a ride @JimmyFallon, bring the little one too. #GUTSGLORYFallon"

On Thursday's show, Fallon acknowledged the interest, and noted that the Ram was downstairs waiting for a test drive. Instead of going himself, he dispatched Roots MC Tariq "Black Thought" Trotter to drive the Ram instead. Black Thought returned to report the Ram "did everything my Mini Cooper could" and noted it had a Hemi, giving Fallon the inspiration for the hashtag #HemiFallon. Points to Ram so far.

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[Ti28]

You know what's gonna happen, they are going to give him one. Good PR.

Bad PR in my eyes. Lets give a someone who has a million plus for a bank roll a free truck.

I hate when Celebs get free shit.

 

[02BlueGT]

I like that dodge put a baby seat behind the sign, lol...... Celebs get free shit, move on. I'd rather a celeb with a job get free shit than someone like the Kardashians get free shit

 

[EmersonHart13]

Jimmy Fallon is awesome.

 

[Bob Kazamakis]

I'll stick to conan and Pete Holmes. No room for jimmy fallon in my life

 

[rocket5979]

I'll stick to conan and Pete Holmes. No room for jimmy fallon in my life

Fallon's too twidgety and nervous for me. Looks like a little scurrying mouse on stage. I agree, Conan is the funniest, even if most of those bits on his show are freaking retarded. Just by himself, Conan is the funniest. I like Kimmel too, because he is a natural smartass.

 

[Bob Kazamakis]

Pete Holmes cracks me the fuck up. He's so awkward and weird. Plus he sometimes bursts into laughter during his own jokes which makes me laugh usually more than the joke

 

[rocket5979]

I am not familiar with Holmes. Google searching.

 

[Ti28]

Kimmel is funny as fuck!

 

[Mike K]

Love Kimmel, love Conan, want to love Seth Meyers but so far his show is kind of meh.

 

[SHOmuff]

I remember when the Juke first came out Nissan was sponsoring on Letterman to promote it. Dave read their "ad" on the air and then started making fun of how stupid the car looked. Nissan got mad and had him apologize the next night, which wasn't very sincere. Dave then said he'd rather have a normal car and had his staff call a Chevy dealer and a Ford dealer to bring over a basic, stripped down sedan and whichever one got to the theater first, Dave was going to buy. The Ford salesman got there first with a Fusion and Letterman interviewed the guy and bought the car.

 

[Dan00Hawk]

If I were Fallon, I'd next be saying things on air like, "I can't decide whether I should buy a Lambo, Bugatti, McLaren, or Ferrari..."