amazing!!

SLASH

God bless our troops.
Jun 20, 2005
11,024
0
might be a repost but worth a second look!!!

what it is..

There are no computer graphics or digital tricks in the film you are about to see. Everything you see happened in real time, exactly as you see it. The film required 606 takes. On the first 605 takes, something, usually very minor, didn't work. They would then have to set the whole thing up again. The crew spent weeks shooting night and day. By the time it was over, they were ready to change professions.

The film cost was six million dollars, and it took three months to complete, including full engineering of the sequence. In addition, it's two minutes long, so every time Honda airs the film on British television, they're shelling out enough money to keep any one of us in the clover for a lifetime; however, it's fast becoming the most watched downloaded advertisement in Internet history. Honda executives figure the ad will soon pay for itself simply in "free viewings" (Honda isn't paying a dime to have you watch this commercial.) When the ad was pitched to senior executives, they signed off on it immediately, without hesitation including the costs.

Everything you see in the film (aside from the walls, floor, ramp, and complete Honda Accord) is parts from those two cars.

The voiceover is Garrison Keillor. When the ad was shown to Honda executives, they liked it and commented on how amazing computer graphics have gotten. They fell off their chairs when they found out it was for real.

Oh, and about those funky windshield wipers. On the new Accords, the windshield wipers have water sensors and are designed to start doing their thing automatically as soon as they become wet. It looks a bit weird in the commercial. Can you imagine the party these people had when they finally succeeded? Wow!]


click here...http://www.steelcitysfinest.com/HondaAccordAd.htm
 

black35thGT

Member
Apr 9, 2006
89
0
taken straight off the site the video was hosted on. the only thing that i found hard to believe was the tire part but its explained at the end.


This Advertisement for the new Honda Accord was shot in real time with no CGI involved in the sequence. It required 606 takes and cost $6 million to shoot and took 3 months to complete.

The equipment was so precisely set up that the crew literally had to tip toe around the set for fear of disturbing things, which led to some unexpected problems. "As the day went on, the studio would get hotter," says Steiner. "It meant that the wood would expand and the cog or exhaust that spins around would move slightly faster." These tiny changes made big differences to the precision set-up of the equipment......

.....The sequence where the tires roll up a slope looks particularly impressive but is very simple. Steiner says that there is a weight in each tire and when the tire is knocked, the weight is displaced and in an attempt to rebalance itself, the tire rolls up the slope
 
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